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Top 5 mistakes people make in online video advertising

The interesting thing about new marketing opportunities is how quickly brands will jump into the fray without really understanding how a tool really works and how to best utilize it. Take social media,...

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Live at #4AsData: 8 ad industry predictions from Goldman Sachs

Debra Schwartz, vice president of equity research on the Internet team at Goldman Sachs, gave a presentation Wednesday at the 4A’s Data Summit in which she outlined eight predictions for the online-ad...

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